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Thinking about becoming a member of a wine club? Whether you’re an occasional wine drinker or a keen wine enthusiast, joining a wine club can save you time and money – and introduce you to new wines from around the world. Wine clubs can also offer valuable advice and food pairing tips to help you get the most from your wines.
What is a wine club?
Wine clubs are typically subscription services that wine lovers can sign up to and receive monthly or quarterly shipments of wines.
Not only are they convenient – delivering wines directly to your door, saving you a trip to the supermarket – but they can also give you exclusive access to wines unavailable elsewhere at members-only prices.
Wine club members may also be invited to join wine tastings and other events as part of their membership. Our wine club ships a regular selection of award-winning wines from our network of family vineyards worldwide straight to your door. Over 100,000 customers already enjoy the convenience and quality of a wine subscription.
Find out how you can join a Laithwaites Wine Club now.
10 Wine Club benefits
1. Convenience
Joining a wine club means you get regular wine deliveries straight to your door. All you need to do is choose your wine styles and place your order. Our expertly selected wines will then be conveniently delivered to your door.
2. Access to exclusive wines
Being a wine club member can give you access to small-batch, rare and limited-edition wines unavailable in your local supermarket or independent wine shop.
3. Experts help select your wine
You don’t have to be a wine expert to enjoy wine club membership. A wine club is a brilliant way to learn more about wine. Wines are often chosen by wine experts who share their knowledge of wine styles, regions and food pairings with wine club members.
Our wine experts at Laithwaites select wines from around the world to create curated cases perfect for any wine adventure. We also have Personal Wine Advisors available to help you choose the right occasion for enjoying your wines and answer all your wine-related questions.
4. Discover new wines
If you know what you love but are keen to broaden your wine horizons, then a wine club membership can help you do just that. Whether it’s a new grape or an under-the-radar region, you’ll be able to enjoy different wines with the confidence of knowing they’ve been picked by wine experts.
Want to start your own wine adventure? Check out the membership options available from Laithwaites Wine Subscriptions.
5. Wine clubs offer tasting notes
Wine clubs often offer their members tasting notes to increase their wine knowledge and get the maximum from their latest wine delivery. At Laithwaites, we offer Beyond the Label virtual tasting notes, bringing the story behind the wine to life.
Log into your account and head to Beyond the Label, where you’ll find inspiring stories and helpful details about each wine in your case.
6. Improve your wine knowledge
Becoming a wine club member can help develop your knowledge and understanding of wine. With tasting notes, expert advice and the opportunity to try different wine styles and varieties, your confidence in choosing wine will naturally improve.
7. Gain food-pairing advice
Many wine clubs provide valuable pointers on pairing your delivered wines with specific dishes. They may even offer recipes that complement particular wine varieties. Whether you’re planning a dinner party or enjoying a simple night in with a takeaway, these valuable tips can help you match the perfect wine for your menu.
8. Members-only savings
Wine clubs cut out the middle-man and give you a relationship directly with passionate winemakers around the world. These small-scale family wineries often rely on regular payments as they don’t produce the volume needed for supermarkets. The best bit? These close relationships mean winemakers can pass on their best prices – saving members money on every bottle.
9. Earn rewards and loyalty points
Some wine clubs allow you to accumulate points or credits whenever you purchase additional wine or renew your membership. The more points you collect, the more benefits you’ll likely receive. This could be anything from free bottles of wine, discounts on cases or VIP membership opportunities, such as the chance to visit a wine tasting and sample new wines.
10. 100% satisfaction guarantee – or your money back
Joining a wine club can help broaden your wine horizons, but there is a risk that you won’t like the wine you’ve been sent. Many wine clubs offer members a 100% satisfaction guarantee and will refund wines not to your taste. This means you can take a chance and try something new without being out of pocket.
Here at Laithwaites, we’re confident you’ll enjoy every bottle that comes your way, but if you don’t, there’s a 100% money-back guarantee. If you don’t like a bottle, you don’t pay. No questions asked… simple as that.
Explore Vineyard Partners: wine membership with a difference
Looking for a wine club that brings you closer to the real stars – our fantastic winemakers and vineyards?
Laithwaites’ Vineyard Partners isn’t a club, it’s a partnership. It connects customers with winemakers, allowing you to support their winemaking efforts and share in the life of our fantastic partner vineyards.
There’s so much more to explore with Vineyard Partners. You’ll get exclusive, guaranteed access to small-batch, handcrafted wines as well as annual savings of up to 33%. There are exclusive wine events and tours to explore – and you can even stay at some of our partner vineyards.
Vineyard Partners is our wine club that offers even more.
Learn more about Vineyard Partners and how you can become a member.
About the author
Brogan Wilson
Qualified to WSET Level 2 Wine, Brogan is a relatively new member of the team, having joined in September 2023. She previously worked as the sole copywriter at a creative marketing agency, and before that, as a primary school teacher. At Laithwaites HQ, you’ll find her growing her knowledge, asking lots of questions, and crafting both digital and print copy. An ardent red wine drinker, Brogan is also fond of Crémant.
